A 70 million pound deal has upset some readers who’ve now sworn to cancel their subscription to the British science journal.
Daily Mail and General Trust plc (DMGT) has purchased the New Scientist, which “marks an exciting new addition to the DMGT portfolio and reflects our disciplined approach to acquisitions,” in accordance with DMGT CEO Paul Zwillenberg.
New Scientist was based in 1956 and has since gained the repute of “the world’s most popular weekly science and technology magazine,” in accordance with the publication itself.
The information was acquired with some adversity as criticism and disappointment had been expressed by customers on-line, who feared New Scientist will begin publishing tabloid tales.
”New Scientist is a world-renowned publication loved by its readers, and we are both thrilled and proud to welcome it to the DMGT family,” DMGT chairman Lord Rothermere stated.
With the repute of a tabloid, embroiled in lawsuits and excessive profile scandals, Daily Mail is the 4th hottest newspaper and essentially the most well-known, in accordance with YouGov.
The pollster reported that 44% of respondents have a destructive opinion concerning the newspaper and solely 30% maintain a optimistic view of the Daily Mail.
Apart from the Daily Mail, DMGT additionally owns MailOnline, the Mail On Sunday and Metro papers.